Learn With Shopify is a YouTube channel designed to help you start or grow an online business. Every week, we bring you new videos on topics related to entrepreneurship, to help you on your journey. We cover everything from creating a sales channel strategy to how to promote your business to writing mission and vision statements. Be sure to subscribe to the channel right here & see our library of videos here.

Don’t put all your eggs in one basket!

When it comes to selling online, it’s important to think about multiple options for reaching your ideal customers. Setting up an online store is a great first step, but depending on your audience, you may also want to make your products available on other platforms online: think places like Etsy, Google Shopping or eBay.

But the platforms you choose should be a careful decision! Your sales channel strategy should make sense in the context of your brand values, aesthetics and customers.

In this video, we’re going to be talking about the factors to consider when you’re choosing a sales channel, and looking at 11 different options for expanding your business across multiple platforms. The good news is that most of these channels are easy to set up and can help you drive traffic to your products without a lot of additional effort.

That said, not all sales channels are created equal, especially when it comes to your unique business. So I’ll also be sharing some of the pros and cons of each sales channel to make sure you’re choosing options that are the right fit for you.

If you’re looking for some interesting sales channel options to help expand your business, check out the video over on the channel or right here! ⬇️

What are your favourite sales channels?

We’re lucky to have access to so many options for selling online! As entrepreneurs, there has never been a better time to reach our customers. But we still need to make sure we’re making informed decisions when it comes to the sales channels we choose. I hope this video helps you to narrow it down!

Did I miss any amazing sales channels? I would love to hear about them! And if you have any questions about anything I talked about in this video, let me know in the comments below, or over on YouTube! Or come say hi on Instagram, I always love to hear from you.

PS. If you liked this video, you might also like my free training on increasing your productivity! In this video workshop, I share my top tips for staying productive and efficient, even when things are busy and stressful. Enter your email below & I’ll send you straight to the video. ⬇️